Specsavers Optical Group Ltd is the biggest optical retailer in the UK and Ireland, they have the tagline ‘should have gone to Specsavers’ and recently, they have been on the ball with some adverts.
They ran this after the Olympic fooball match at Hampden park, where they showed the South Korean flag, instead on the North Korea flag. – The North Koreans stormed off the pitch in the huff
The ran this after a European championship game, England v Ukraine, Ukraine clearly scored but it was disallowed. the cracking thing about that add, they managed to get it in the media very fast!